Are you looking to start or elevate your career in public affairs? Join our Founder, who went from rural Ontario to CEO, for an insightful and inspiring course. Discover her journey from knowing just one person in politics when she arrived in Ottawa to leading a successful public affairs career. In this course, you'll learn: Career Trajectory: Understand the steps and strategies our Founder used to advance her career. Best Practices: Gain practical advice on navigating the public affairs industry. Interactive Q&A: Get answers to all your burning questions about the industry and your career growth. This course is designed for anyone looking to elevate their career with smart, actionable steps. Learn from someone who has broken barriers and redefined success in public affairs. Sign up today to take your career to the next level.

In this training session, we'll provide practical tips for planning and executing a successful advocacy day. Attendees will learn how to effectively request and secure meetings, properly prepare and brief stakeholders, manage logistics, and follow up after the event to strengthen relationships.

Prepare to excel in strategic communications for your next lobby day with this comprehensive course. Learn how to clearly define what you want to communicate and the best ways to convey your messages. From identifying your asks and objectives to crafting key messages and creating effective materials, we cover it all. In this course, you'll learn: Defining Your Message: How to clearly articulate your asks and objectives. Crafting Key Messages: Develop compelling and persuasive messages that resonate with various audiences. Creating Effective Materials: Learn to produce impactful products that represent your advocacy efforts, including leave-behind materials. Tailoring Communications: Discover techniques to tailor your messages for different audiences, ensuring maximum engagement and impact. By the end of this session, you will have a clear roadmap for your next steps and know how to create and deliver effective communication materials and messages for your engagements. This course is perfect for anyone looking to enhance their strategic communication skills and make their lobby day a success. Sign up today to take your lobbying efforts to the next level.

Our briefing notes are legendary, and now you can learn how to develop comprehensive briefing notes that cater to diverse audiences. Whether someone needs the cliff notes or all the details, we’ll teach you how to create thorough and informative notes that ensure you, your boss, or your clients are well-prepared and well-informed. In this course, you'll learn: Content Essentials: What should be included in a briefing note. Research Techniques: Where to find the necessary information. Filling Out the Note: How to compile and present the information effectively. By the end of the course, you'll be equipped to create top-notch briefing notes that serve a wide range of needs, making sure everyone is on the same page. Sign up today to elevate your briefing note skills to a legendary level.

In this training session, we'll provide practical tips for executing successful meetings that achieve your objectives. Attendees will come away from this training session with the tools they need to host meetings that get results.

After your lobby day, it's crucial to follow up effectively to ensure your efforts yield positive results. In this final section, you'll learn the strategic steps to take after your lobby day to maximize your impact. We'll cover how to: Debrief and Analyze: Review your meetings to identify successes and areas for improvement. Follow-Up Communication: Craft effective follow-up messages to reinforce your key points and maintain relationships. Track Progress: Monitor the outcomes of your lobby day and adjust your strategy as needed. Leverage Relationships: Use the connections you've made to further your advocacy efforts. We'll also have a Q&A session to address any questions from the entire series of courses, ensuring you leave with a comprehensive understanding of how to be strategic and effective in your public affairs efforts.

In this session, we'll explore how to develop and execute a successful government relations campaign. Attendees will come away from this training session with a deep understanding of the strategies and tactics needed to achieve their policy goals. To make the most of your time to attend this session we recommend you have at least 5-10 years experience working in public affairs.